Only 9% say they are
“extremely fascinated” at work.

— Research Testimonial 5Straight across the board, people aren’t that fascinated in their jobs. Management training to help leaders engage and inspire might help workplace morale.

Only 8% say their bosses
are “extremely fascinating.”

— Research Testimonial 4The majority of people don’t find their bosses even mildly fascinating. Management training to help them become more inspired and fascinating leaders could help workplace morale. Consider new hiring/recruitment tactics that filter for fascination. Encourage fascination from Day One.

64% would rather be fascinating
on a job interview than a first date.

— Research Testimonial 3Love or money? The stakes are high when interviewing.

80% behave differently
when they’re fascinated by a brand.

— Research Testimonial 2They do research, talk to friends. In fact, consumers report specific physical responses to fascinating products: a faster heart rate and “thrill” of excitement.

90% of people think they are more intelligent than the average person.

— Research Testimonial 1BUT only 39% believe they are more fascinating.