February 23, 2010
My podcast with Phil Dobbie gives inside scoop on the 7 triggers: “Understanding these triggers will help you understand what motivates people to buy products… these are hard wired attitudes that have been entrenched in our brains from the early days of humankind.”
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February 22, 2010
No one wants to work for a jerk, under any circumstances. Nastiness is never tolerable. That’s settled, right? Well, hold on, not so fast. When I asked on Facebook if people would rather work for a talented jerk or a sweetheart hack, it started getting interesting.
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