6 ways your personal brand can go horribly wrong

August 17, 2011

Personal branding is a good start. But it’s not enough. Reputations should be founded on more than image. Relationships should be built on more than “making the right impression.”

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Is your personal brand obsolete?

August 16, 2011

At best, personal branding is a helpful set of principles for those who need a self-promotional jumpstart, such as a recent college grad. At worst, personal branding can lead to a manipulated persona. But once you’ve outgrown personal branding… what’s next?

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Go for nervous.

August 8, 2011

You know that little voice in your head, the one you hear as soon as you get nervous? The one that tells you to play it safe? It lies. It tells you that you should slow down, or even stop, when in fact you might just be on the verge of creating something truly fascinating.

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The shortcut to YES: A keynote speaking video sample

August 5, 2011

When you fascinate your customer, you build an immediate shortcut to persuasion. In this short video, I introduce the 7 triggers of fascination, and why they can become your shortcut to YES.

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3 “wows” from Jeffrey Gitomer

July 28, 2011

I’m honored to share this short video with you. Jeffrey Gitomer (author of the New York Times bestseller Little Red Book of Selling and member of the Speaker Hall of Fame) gives his opinion of my work as a keynote speaker.

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50,000 fascinating people

July 27, 2011

We’re about to hit a major milestone with the F-Score test. To celebrate, we’re giving away a bonanza of insider goods, including a single pre-release invitation to The Fascination Advantage.

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A keynote speaker to fascinate your audience in 9 seconds

July 26, 2011

I teach people how to fascinate. So how could I create a keynote speaking video to fascinate you? Hidden within this video, I’ve actually applied every single one of the 7 triggers of fascination. See if you can spot how your brain is being fascinated.

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“Drunk Roaches in Wine Glass” (a fascinating caption contest)

July 25, 2011

Ewww. I accidentally left a wine glass outside, and later found roaches inside the glass… stumbling drunk. I posted the photo on Facebook as a caption contest. Which headlines won “Most Irreverent,” “Most Epic, and the winner, “Most Fascinating”? Find out here. No squeamish readers allowed.

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The world’s most fascinating business card?

July 21, 2011

My company’s name is “Fascinate, Inc.” We help people and companies become more fascinating. So when it comes to developing our own business card, it better be pretty fascinating. Right? So let’s see what you think.

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How I turned a good idea into a fascinating one

July 21, 2011

I love the beginning stages of developing an idea. Love it. Crazy love. Ideas pop into the air like mental confetti. But soon enough, the party’s over when Doubt walks through the door. Here’s an inside look at my recent creative struggle in front of a few thousand designers at the HOW Design Live conference.

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