From the category archives:

Fascinating Goods

Can Twitter improve your writing skills?

by Sally Hogshead on May 20, 2010

Sally sits down with social media icon Jason Falls to explore persuasive messages, and learns how Twitter is changing the way we communicate.

Sally sits for a chat with Jason Falls of Social Media Explorer to find out how Twitter might be helping us communicate better.

Do you think like a goldfish?

by Sally Hogshead on May 20, 2010

Your brain is starting to think a goldfish. Why? Find out in our latest juicy Slideshare.

What Fascinates Chris Brogan?

by Sally Hogshead on May 20, 2010

I had the pleasure of sitting down with New York Times bestselling author Chris Brogan to talk about what fascinates him.

Filmed live outside the #UnGeeked conference in Milwaukee. (Woot woot!)

Is he fascinating? Measure his elbows.

April 18, 2010

Men with symmetrical elbows are biologically more fascinating. They start life being treated better by their parents, and end up making more money. How are they more persuading you, too?

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Why your brand should do a shot of Jägermeister

March 19, 2010

With this drink, repellant flavor isn’t a barrier to trial; it’s a reason for it. An overall toxic experience is part of the brand promise. With sales increasing up to 40% a year, Jägermeister is the most popular drink nobody likes.

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A top-secret press kit, only for the media (and you)

January 31, 2010

A press kit about FASCINATE, Salem witch trials, ancient Romans, and 1,059 Americans.

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